Meet the Team Behind Your Lawn
8 specialists. One standard: do it right the first time.
Built in Wake County. Focused on One Thing: Sod
Peak Sodding was built on a simple belief: great lawns aren’t accidental, they’re engineered. And every family deserves one, despite the challenges sod brings with seasonality and perishability.
What started as Owner Ben Schneider being obsessed with doing sod correctly has grown into a focused team of professionals working toward one goal: becoming the premier sod installation company in the Triangle.
We install sod, and we do it with a level of precision most lawn companies never reach. By narrowing our focus, we’ve been able to refine our process, study local soil conditions, master turf selection, and solve the problems that cause most lawns to fail after installation. The result is a lawn that establishes faster, roots deeper, and lasts longer.
The Standards We Install By
Before a single roll of sod hits the ground, decisions are already being made about soil, drainage, sun, irrigation, and turf selection. Those decisions determine whether a lawn thrives or struggles.
We built Peak Sodding to be the company people trust when they want it done correctly the first time.
Here are our standards that show up in everything we do:
We built Peak Sodding to be the company people trust when they want it done correctly the first time.
Here are our standards that show up in everything we do.
Local knowledge, not generic solutions
We install with the full picture of your lawn environment in mind. Your Wake County soil, drainage patterns, sun exposure, and irrigation layout.
Quality without shortcuts
We don’t rush prep or downgrade materials to win on price. Long-term performance is success in our minds.
Technical expertise
Our team understands turf science, root establishment, grading, and water management, not just how to roll sod.
Clear, honest communication
We explain what will work, what won’t, and why.
What We Stand For
These aren’t words on a wall. They’re the expectations we hold ourselves to on every project, in every conversation, and through every challenge.
🌱 Radical Honesty. We tell the truth, even when it’s uncomfortable, because honest problems lead to honest solutions. We’d rather lose a job being straight with you than win one by leaving something out.
🌱 Excellence. We take pride in doing things exceptionally and constantly seek ways to do them better. There’s always a way to improve by 1%, and we aggressively look for it.
🌱 Adaptability. We don’t start with “no.” We start with “how?” Sod is unpredictable. Weather shifts. Timelines change. We think creatively and contribute no matter the obstacle.
🌱 Proactive Communication. We communicate before we’re expected to and more than we’re required to. Our goal is a client experience built around ease, clarity, and zero guesswork.
🌱 Happy to Serve. We find genuine joy in exceeding expectations. We give more than we receive and shoot for “wow” at every opportunity.
Owner Ben Schneider
Ben founded Peak Sodding to change the standard for sod installation in Wake County.
Born and raised locally, Ben came up through lawn care and quickly realized that most sod failures were about installation decisions. Soil type, soil depth, drainage, irrigation, grading, and installation timing.
Ben leads with transparency and systems. Every process at Peak Sodding exists to remove variables and produce consistent results. His leadership style is straightforward, people-first, and rooted in accountability, both to clients and the team.
Why Peak Sodding exists:
“To offer honest problem-solving for residential lawns and give homeowners a sod installation they can trust.”
Sales Manager, Curtis morey
Curtis helps homeowners understand what their lawn actually needs, not what sounds good on paper.
Direct and transparent, he walks clients through options, constraints, and outcomes so they can make confident decisions. Curtis doesn’t oversell. He educates. And he’ll tell you if something won’t work for your yard, even if it means a smaller project.
Philosophy:
“If it won’t work long-term, we won’t recommend it.”
Senior project manager Iris Ramirez
Iris is where planning turns into execution.
She oversees logistics, timelines, and coordination across complex installs, ensuring every project runs cleanly, efficiently, and to standard. Calm under pressure and relentless about details, Iris makes sure nothing gets missed, and nothing gets rushed. When timelines shift or conditions change, she adapts the plan without compromising quality.
Approach:
“Every lawn deserves the same level of care, no matter the size or complexity.”
project manager, jesus ruiz
Jesus brings discipline, consistency, and pride to every installation.
He believes quality is built by following the process every time. His crews execute Peak Sodding’s installation standards with precision, ensuring lawns establish correctly from day one. Jesus takes ownership of every job his team touches.
Commitment:
“Do it right. Every job. No exceptions.”
sod consultant, luke freeman
Luke helps homeowners choose the right grass for where and how they live.
He evaluates sun exposure, irrigation, traffic, soil conditions, and maintenance expectations before making recommendations. His guidance helps prevent mismatched turf decisions that lead to failure. Luke thinks long-term because a lawn that’s wrong for your property will cost you more to fix than it cost to install.
Known for: Turf knowledge, thoughtful assessments, and long-term thinking.
Project Manager, Pat Moore
Pat brings structure and accountability to every Peak Sodding installation. As a Project Manager, he ensures each job is executed according to our standards, from site prep through final walkthrough.
Pat is detail-oriented without slowing the process down. He keeps crews aligned, timelines on track, and quality consistent across every phase of the install. When challenges arise in the field, Pat solves them without excuses.
Known for: Clear communication, field leadership, and maintaining the level of quality that Peak Sodding is known for across Wake County.
Sod consultant, Malcolm Burke
Malcolm helps homeowners make the right turf decisions before installation ever begins. As a Sod Consultant, he evaluates soil conditions, drainage, sun exposure, irrigation coverage, and intended use to recommend grass varieties that will actually perform long-term in Wake County.
Malcolm doesn’t believe in one-size-fits-all solutions. He walks clients through tradeoffs, explains what will and won’t work for their yard, and ensures expectations match reality.
Approach:
“Good sod starts with good decisions. If the prep and selection are right, everything else follows.”
The Field Crews Behind Every Lawn
Behind every Peak Sodding installation is a team that handles the prep, grading, and installation the way it’s supposed to be done, no rushed shortcuts. They work clean, respect your property, and don’t leave until the job meets our standards.
What you’ll notice: efficient work and a lawn that establishes the way it should.
Why Wake County Homeowners Choose Peak Sodding.
- We specialize. Sod installation is all we do, and it shows.
- Our process works. Green Grass Growth is proven, repeatable, and designed for Wake County conditions.
- Materials matter. We partner with a premium sod arm and never downgrade quality.
- Local expertise. We understand local soil, drainage, weather, and turf performance.
- No surprises. Clear pricing. Clear timelines. Honest recommendations.
- Client-first culture. If it’s not right, we fix it.
Ready to Install It Right?
From Zenith Zoysia to TifTuf Bermuda to Tall Fescue, we’ll recommend the grass and the installation approach that gives your lawn the best chance to thrive.
Call for a free on-site assessment: 984-468-9271
Flexible financing available: $0 down, 0% interest (up to 18 months), 3-month deferment, and no early payoff penalties.
